F
About

See what matters. Make it happen.

Foxbriar combines commercial judgment, strategic creativity, cross-functional leadership, and hands-on operating experience — because most important problems need all four.

The founder
Matt Auster
Founder & Principal

Foxbriar is an independent practice. You work directly with the person whose career is described here — not an anonymous team.

Portrait of Matt Auster, Founder & Principal of Foxbriar
  1. 01
    Where it started

    An early career across cultural institutions, entertainment, partnerships, and commerce — learning that the best commercial ideas often come from outside the usual playbook.

  2. 02
    Samsung Electronics

    At Samsung Electronics: strategic partnerships — including work on a $100M+ global advertising partnership — strategy and planning for a $1B+ television portfolio, and the cross-functional marketing operations it takes to move work through a large organization.

  3. 03
    Passive Ecommerce

    As Director of Operations and Chief of Staff at Passive Ecommerce, leading across a multi-brand e-commerce business through acquisition — where strategy had to turn into operations quickly.

  4. 04
    Foxbriar · client work

    An independent practice where Matt leads every engagement directly — positioning, growth strategy, partnerships, commercial operations, and execution for founders and leadership teams. These are the only roles that involve Foxbriar clients.

What that means for clients

You get someone who can sit with leadership and shape the strategy, then sit with the team and make it work. That range is rare, and it's the point.

Foxbriar is not an automation agency, a software studio, or a generic fractional COO. It's a senior practice for commercial strategy and the operating decisions that follow.

Next step

If this sounds like the help you need, let's talk.